• The ability to read and use appropriate literature with a full and critical understanding       the ability to think independently and solve problems
• Applying subject knowledge and understanding to address familiar and unfamiliar    problems
• Recognizing the moral and ethical issues of business practice and research;    appreciating the need for ethical standards and professional codes of conduct.
• An appreciation of the interdisciplinary nature of business service provision.
• Capacity to give a clear and accurate account of a subject, in a mature way and engage    in debate and dialogue both with specialists and non-specialists.
• To develop transferable skills and knowledge that will enable individuals to meet    changes in business.
• To motivate individuals to progress to further professional development through future    study or as part of their chosen career.